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Media in Focus

Each month MediaScope directs our focus to Australian independent, niche and emerging media owners where they outline how and why they started their business, the features and benefits they offer advertising buyers as well as some tips on how they manage their advertising sales process.

If you would like to be profiled with Media in Focus - please get in touch.

August 10 - Agenda - launching in May 2010, this daily what's on & entertainment email has already built a base of 5000 subscribers in Sydney and shares their thoughts and experiences on being a start-up independent web publisher.

July 10 - Industry Search - Ad buyers:  reach a strong b2b market in an information rich and highly functional environment.  Ad sellers:  Find out how this business manages this popular online directory

July 10- DPS Guide to Aged Care - The only directory of its kind started in 1998 by 'two David's', serving the aged care sector - with some great advice for advertising sellers - don't discount!

June 10 - Hens.com.au - A solely owned and operated website business which really owns its niche

May 10 - Lifestyle Careers - Founder, Leah Gibbs shares her advice and insights for starting and managing a commercial, home based, online business.

May 10 - Haymarket Media - One of the largest independent magazine and website publishers globally - Haymarket produces a range of IT and sports focused titles and sites for advertisers in the Australian market

 April 10 - NapkinAd - place your brand on napkins in selected CBD locations - and find out how this small business manages their advertising sales.

April 10 - Yacht & Boat- started 3 years ago when the owners spotted a gap in the leisure boating market, find out how they take on the big boys.

 March 10 - My Invites - reach women through this social portal founded and owned by a successful independent website publisher

 February 10 - Bound Magazine - reach a sophisticated women's market published by an Australian gay & lesbian publisher

Other Pages of Interest:

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